Tuyeni launches her first fashion collection

29 November 2017 | Art and Entertainment

A 21-year-old International University of Management (IUM) student this month successfully launched her fashion collection in Ondangwa.

Tuyeni Kanime, who is based in Ongwediva, shared her story with Ewi lyaNooli. She told a story of hard work and commitment to achieve her childhood dream of one day having her own fashion label and making a real impact in the fashion industry. The confident young lady said that her passion for fashion design started at a very young age when she used to cut out pieces of cloth which she designed into outfits for her dolls. Today she is the owner of Yeni Couture which was established in 2013. Tuyeni said during her high school years at Gabriel Taapopi Secondary School she used to design the outfits of her school friends who took part in beauty pageants and for grade 12 farewells. Through this she improved her skills.

“My passion for fashion design started at a very young age and the people around me supported me, especially my friends who always wanted my designs. At high school I used to do their costumes for beauty pageants and through that I got better and better,” Tuyeni said.

Tuyeni said her desire grew further when she travelled to Windhoek whilst in grade 12 to take part in the Leni clothing line designer's competition. She said although she did not win it motivated her further.

“I learnt a lot from that and this is how life should be… you turn your failures into a success,” Tuyeni said.

She revealed that she is inspired by Leah Misika, a fashion designer based in Windhoek, and also extended her appreciation towards Phillip Mayweather a northern businessman who has always assisted her when she needed help.

At the 18 November launch at Small Park in Ondangwa, Tuyeni said it was a huge success.

“So many people came and all the outfits were sold.”

The theme for her collection was 'Heart and Style' which were all swimming costumes.

“I had the right audience and the people showed their support as all the 14 swimming costumes sold. It was not easy but I managed to pull it off,” Tuyeni said. Tuyeni said planning is important when arranging events such as these.

“I learnt that I should always have my collections made three weeks prior to the event and you must learn how to organise things,” Tuyeni said.

Regarding her future plans, Tuyeni said that she will continue to work hard and learn as much as she can from experts in the industry.

Tuyeni also said she plans to be part of the annual Windhoek Fashion Week and showcase her talent.


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